The rental location is near the airport, with a dedicated reception desk at the airport exit directing you to a shuttle bus for car pickup. The pickup location is spacious with many service staff who are very friendly. The paperwork is correct, and someone accompanies you to pick up the car and explains the usage precautions. The process is smooth and fast.

Counter staff was aggressive about offering upgrades to many customers.

Wonderfully easy

Old, damaged, scraped, dented car! Embarrassing having to drive it around

Like: Pleasantly surprised by how helpful the Europcar office staff were with limited upsell.
Dislike: I got slightly confused at Heathrow T2 over which bus stop to use for the shuttle - some better signage that can be seen at a distance would help.